1/31/2024 0 Comments Dupe away codeThat should help with removing some of the accessibility to the fakes. Amazon just launched a new program to give brands the power to remove illegal dupes themselves without having to wait for Amazon’s approval. But the bottom line is it’s unethical and harmful to the industry. ![]() When you are on a budget, sometimes it’s impossible to afford the real thing. I totally understand the pull to buy fake designer items. It doesn’t use the trademarked GG logo but instead uses interlocking circles to give the same effect as the Designer Gucci Belt. Speaking of counterfeits, I was recently duped into buying a fake bag off a popular secondhand site!īelow is an example of a Gucci Belt Dupe. * 2020 UPDATE – Amazon has cracked down on illegal dupes so you can’t find the fake Gucci belts anymore! You can tell because they use the trademarked Gucci logo. Surprisingly, for whatever reason, a lot of bloggers don’t know that these items are illegal. Except these “dupes” are actually illegal counterfeits. You can easily buy a “dupe” (as the bloggers call them) on Amazon*. One of the biggest offenders I’ve seen is the infamous Gucci Marmont Belt. Sadly, there are A LOT of counterfeit designer items actively being promoted by bloggers. It highlights a factory in Asia where children were assembling fake designer handbags on the floor because the owner had broken their legs so they couldn’t run away. The article I linked is really heartbreaking. Besides the fact that they are illegal, buying counterfeit items also contribute to unethical work conditions, sweat shops, child labor, and terrorism. I mean, those designer brands overprice their items and don’t really need the money, right? Unfortunately, there are much larger consequences to buying fake items. The Problem with Counterfeit Designer ItemsĪ lot of times people don’t think about buying a fake designer item. Plus, Cult Gaia has been unsuccessful at trying to get the design trademarked so consumers are free to buy knockoffs. This means, it’s easy to tell that it’s not a Cult Gaia bag and therefore, not illegal. It looks exactly the same, but has the “Vintga” brand logo on the front instead of the Cult Gaia logo. For example, this is a dupe of the popular Cult Gaia bag. ![]() So as long as the dupe doesn’t contain the designer’s logo, it’s legal. Designers usually can’t trademark bag designs. However, there is a fine line between counterfeit items and dupes. If it looks exactly like the designer version but it costs a fraction of the price – it’s probably a counterfeit. Sometimes it’s almost impossible to tell if it’s a fake. Dupes are also sold at popular retail sites like H&M, Forever 21, Zara, etc., and generally, are not illegal.Ī counterfeit or “fake” is an item that copies trademarked details and logos to pass itself off as the real thing. Dupes give off the same vibe as a designer item but it’s easy to tell that it’s not. A dupe should be easily distinguishable compared to the “real thing”. ![]() And that’s a BIG PROBLEM.Ī dupe is an item that has qualities or similarities to a designer item but doesn’t copy logos or trademarked features. Recently, there was a thread in one of the Facebook groups I follow about the difference between dupes and counterfeit designer items and I started to realized that not many people understand the difference. I’ve heard the term “dupe” and “counterfeit” thrown around a lot in the fashion world but never really put much thought into the difference between the two terms.
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